DUVAL & TITLEIST - WORLD'S NO. 1

Titleist - the world's No. 1 ball carried David Duval to victory in the Tournament Player's Championship on Sunday and to the top of the World Rankings.

The Titleist ball has been the most played on the PGA Tour every year for the last 50 years. Duval's win at Sawgrass playing the Titleist golf ball provided Titleist's 13th successive win in the 13 events on the PGA Tour so far this season. Further proof that there's a world of difference between a golf ball and the No 1 ball in golf.

Duval's win in the Player's Championships along with the Bob Hope Chrysler Classic & Mercedes Championship earlier in the year takes his tally to three victories on the Roll of Honour for Titleist players this season - Tim Herron (Bay Hill International), Vijay Singh (Honda Classic), Steve Elkington (Doral Ryder Open), Jeff Maggert (Anderson Consulting Match Play), Gabriel Hjerstedt (Tucson Open), Ernie Els (Nissan Open), Tiger Woods (Buick International), Payne Stewart (AT&T Pebble Beach National Pro-Am), Rocco Mediate (Phoenix Open) and Jeff Sluman (Sony Hawaiian Open).

Duval who trusts Titleist equipment from tee to green, played the Titleist Professional 90 ball with its advanced liquid-filled centre wound ball technology, in the breezy conditions over the extremely demanding Sawgrass course. Duval drives with the Titleist Titanium 975D driver and plays the Titleist 962B irons. Titleist Titanium drivers have won 7 tournaments out of a possible 13 this season, more than double the nearest rival.

Duval putted with the same Pro Platinum Newport putter from the Scotty Cameron by Titleist range that captured two victories earlier this season. Vital birdies at the 9th, 12th and finally the fearsome 17th, secured Duval's victory in front of his home crowd in Jacksonville. This was the new World No 1's 10th victory in his last 33 starts in Tour events.

Meanwhile Bob Duval made it a Titleist and family double winning his first event on the PGA Seniors Tour in Tallahassee. Dottie Pepper added to Titleist's triumph playing the Titleist ball in the Dinah Shore in Palm Spring, California. Both players also trusted their game to Titleist clubs tee to green.

Pedro Linhart's win on the European Tour in the Madeira Island Open provided another victory for the Titleist ball. Linhart's 12 under par victory by one stroke over fellow Titleist ball player and Ryder Cup Captain Mark James, was the 5th first-time winner on the European Tour this season, but the 8th win by the Titleist ball out of a possible 9 events.