TAYLORMADE SOLVES TOUR PLAYER DILEMNA WITH R300 LAUNCH

Deutsche Bank SAP Open TPC:- Worldwide No. 3 Ernie Els today welcomed the introduction of a 'hot-faced' version of his current 360ti driver.

Els, a truly global player, will now switch to the R360ti when he plays in Europe, but continue to use the 360ti on the US Tour. In launching the R300 Series, Els believes that TaylorMade is setting the standard for pros who play on both tours:

"Soon all pros will have two drivers; one for America and another for Europe." Said Els. "The secret is producing clubs that feel so similar, we have no trouble switching."

The R300 Series is an extension of the 300 Series and benefits from all the
features that have made it the No. 1 driver on the US, Japanese and European
Tours. The only difference is the 'hotness' of the face, which has added extra distance to an already long club.

Els commented on the club's performance:

"This R360ti gives me extra distance without compromising the control that I
've been getting with my 360ti. It makes switching very easy, and will hopefully give me the edge in Europe. I expect many US pros to switch when they comeover for The Open this year and I also think a number of players from both US and Europe will tee up the R300 at the Ryder Cup."

TaylorMade's European Marketing Manager, Robin Gibson, said of the club:

"Until the COR dispute is resolved, this is the way tour equipment will evolve. It solves the dilemna for pros who use want to use 'hot' drivers in Europe, yet have no USGA alternative to use when they play in the States. No other manufacturer offers a solution to this problem."

Tour Notes:

· The 300 Series driver has recorded 38 worldwide wins since its introduction on to Tour last year.
· TaylorMade's 300 Series has been the No. 1 driver on the US PGA Tour since July 2000.
· TaylorMade's 300 Series (including the R300) is the No. 1 driver on the Japanese PGA Tour
· TaylorMade's 300 Series (including the R300) has been the No. 1 driver on the European PGA Tour for the last 4 weeks
· 28 of the 54 300 Series drivers in play at the B&H International were R300s
· Ian Poulter won the Moroccan Open with the R300 the first week that it was introduced to the European Tour